Miss SAKE（ミス日本酒）選考会は、伝統ある日本酒と日本文化の魅力を日本国内外に発信する美意識と知性を身につけたアンバサダー（親善大使）を選出する目的で一般社団法人Miss SAKEが主催。

Miss SAKEは、外務省、農林⽔産省、国税庁、観光庁、⽇本酒造組合中央会等の後援のもと開催された 2013 年 10 ⽉開催の選考会において、初代の「2014 ミス⽇本酒（2014 Miss SAKE）」が誕⽣。

それより⽇本国内だけでなくニューヨーク、パリ、ロンドン、ミラノ、シドニー、⾹港等、世界各国において、⽇本酒を切り⼝にした⽇本の⾷・⽂化に関する啓発や、⽇本への観光誘致活動を年間 400 件以上⾏っております。

現在は、
①日本酒および日本の魅力を伝える事業
②地域の食・農産業に関する事業
③日本の伝統文化に関する事業
の3つの柱を軸に幅広く活動を展開しています。

Miss SAKE started in September 2013 as an beauty contest to elect an ambassador who have acquired aesthetic sense and intelligence to spread the charm of Japan to the world through SAKE.

The 2014 Miss SAKE, the first generation, was elected at the final stage held in October 2013, supported by the Ministry of Foreign Affairs, the Ministry of Agriculture, Forestry and Fisheries, the National Tax Agency, the Tourism Agency, the Japan Sake and Shochu Makers Association and so on. To date, Miss SAKE have been born until the sixth generation. In 2020, Miss SAKE contests were held in five countries and regions around the world, and ambassadors were elected in each country and region to spread the greatness of SAKE and Japanese culture.

Women elected as Miss SAKE travel around the world, more than 17 countries and 30 cities, and join more than 400 activities per year to promote Japanese food and culture mainly through SAKE and to attract tourists to Japan as ambassadors to spread the charm of traditional SAKE and Japanese culture to the world.

MissSAKE Japan 公式サイト